However, in 2016 Facebook revealed that they were going to permit designers to develop chatbots in the Facebook Messenger platform (facebook lead ads cost per lead). This led to the "Send Message" button becoming much more beneficial as you would now turn it into a technique to get leads from Facebook. Automating the discussion when somebody hits the "Send Message" button on your Facebook Page is powerful, but an even more powerful way to get leads from Facebook now thanks to the Page Welcomer sequence that you can customise using MobileMonkey.
When the user reacts to that preliminary message, they are and you can engage with them. What YOU can do as an entrepreneur, marketer or marketer is to help make that discussion extremely easy to engage with, with something called "fast reply buttons", so that rather than an open ended concern for your preliminary message, you can state something like, "Would you like to talk to us here?" And then the quick reply is "yes." Naturally it's this mental thing where rather than letting an open ended question potentially stop a conversation, if you provide somebody an easy pass to entry into that discussion to engage, then you're going to have the ability to collect the capability to send out follow-up messaging and receive a lot of terrific lead info that Facebook can supply to you as a business.
For something like e-commerce, it may be like, "Get a 10% discount. Would you like to sign-up for our list and get 10% off your next order?" If you're targeting a fan page of a sports group, you might ask an obvious Q&A trigger like, "Are the Seahawks your favourite?" Think about your business in regards to what your obvious engagements are, what ties your audience together or what's an enjoyable way to get people to sign-up to your list.
There's a couple of choices that Facebook gives up their buttons - collect leads. Among them is "Book Now" and among them is the "Send Message" button. You might wish to evaluate out which of these carries out much better for your business because you can also establish appointments through the "Message" button if you have actually a chatbot linked to it.
Whether you're actually getting anymore consultations and signups. Keep in mind, different calls-to-action may work in a different way for various companies. You can evaluate and see which CTA generates the most Facebook leads. The Facebook Page Welcomer section inside Mobile Monkey You'll discover the Facebook Page Welcomer inside the tools location of your MobileMonkey platform, which collects all of the different Facebook particular tools like click to Messenger advertisements, Facebook post comment guards, and obviously this Page Welcomer tool.
Here you can create the conversation that follows after they've messaged your page. What we're going to do is we're going to create a conversation flow, and then we'll go ahead and take a look at what that looks like from the MobileMonkey Facebook Page. Creating a "StartBot" inside of MobileMonkey Above, what you're taking a look at is called the StartBot editor.
Among them is your advanced discussion builder, and easier one is called the StartBot editor. It is a visual conversation contractor that's simple to get begun with - facebook lead ads. Currently established is the default message that someone will get when they struck that send message button on your page. Right now in our example we have the default established (see more chatbot examples here), so even if you were to do absolutely nothing, even if you were to just link your Facebook Page to MobileMonkey, anyone who hits that send message button would get this message: "Hello there, given name, thanks for your interest.
Not only will the bot gather the user's e-mail, however since we're using our "user responds with email" button, it will really pull the user's Facebook email that's linked to their Facebook account as a quick-response response. This is how you can collect e-mails for leads from Facebook! Let's go ahead and develop a conversation that's particularly meant to engage people who have discovered us on Facebook (leadgen).
Can we send you messages here?" What we're doing with this concern is making that first engagement super-easy. With Facebook, if somebody is opting into your business sending them messages, that's a great thing. So we're simply going to collect a little opt-in right here. I'm going to use the multiple choice answer which provides us the capability to set up quick reactions so that I can make an emoji thumbs up here.
The first concern that somebody will see when they hit the "send message" button is "Hi there, First Name, can we send you messages here?" And after that they can react thumbs up. After that easy series we have actually now gathered the opt-in to state that it's okay to send messages to this user.
We can include another couple pieces of discussion here. I'm going to use the quick concern widget which is the exact same as the widget that we used above - leadgen. Adding the "Quick question" widget "Quick concern" and "text" widgets are the two pieces of material that you're going to most likely use the most together with GIFS and images.
However,. (This is a quality that you can use with our audience segmentation tools further down the line. facebook lead ads cost per lead.) Let's go ahead and add a "quick concern". Let's ask for that e-mail address since what you can do is sign them up for your e-mail marketing list and from there continue to deepen your relationship with your brand brand-new Facebook lead.
Structure that loyalty and affinity with your brand. I have actually crafted this concern that's going to ask folks if they wish to register for e-mail updates from MobileMonkey and I'm going to make this one an e-mail reaction. The user responds with their email and again this is going to pull the e-mail that the individual has signed-up with or linked to their Facebook account.
At this moment we can provide the user a little menu of options. We understand that they have an interest in updates from us. We have actually also utilized our e-mail capture chatbot so we can link this info directly into our other marketing system such as MailChimp or Consistent Contact. Remember, if you're using bots, a Facebook lead incorporates to your other business systems! Adding a light-hearted GIF To cover it up here, we'll simply do a little GIF, and possibly we'll look for something like a monkey, to be 'on brand'! The best practice here would be to send them to some content where they can engage deeper with you or find out a little bit more about you.
Including a telephone number We've included the remark "Let us understand if you require anything" and the choice to offer us a call. As you can see, when you utilize the text widget, you've got a few various options for what a button might link to. You just put in the phone number here and hit 'produce'.
Evaluating the sequence It's key to test what your conversation actually appears like on your Facebook Page. The screenshot above shows us checking the sequence that we have actually simply established. Let's go on and check the button. The message simply appeared and it's that opening question that we asked.
Yep. It's pulling our Facebook e-mail address. Go ahead and hit that button to offer the email address, and there's a little swinging monkey. "Let us know if you need anything." If I was on my phone in Messenger striking that call us button would proceed and open the call, so all of it works perfectly.